Free returns
Free return labels
100% of return shipping covered. Labels auto-generated in the portal.
+22 pts opt-in
Checkout+
Make every order
Make every order
pay for itself.
Offer a small upgrade at checkout — free returns, package protection, carbon offset — and let the opt-in revenue cover the post-purchase costs you already pay.
81%
Median opt-in rate across launched brands
+2.7%
Lift in checkout conversion
100%
Of return-shipping cost typically covered
checkout · +$2.98 add-on
81% opt-in · funds returns
F
FAWN & BIRCH
Secure Checkout
$148.00
$195.00
Recustomer · Checkout+
+$2.98
Free returns · Theft & loss coverage · Carbon-neutral shipping
Free returns
Protection
Carbon offset
Subtotal$343.00
ShippingFree
Checkout++$2.98
Tax$27.84
Total$373.82
Brands running Checkout+ in production
The Economics
Turn the platform bill into a checkout line item.
A small optional fee. Opt-in rates beat return rates — every time. The difference funds the post-purchase costs you already pay.
Step 1 · Cart
Shopper opts in
Presented as a small upgrade at checkout — not a tax.
+$2.98/ cart
Step 2 · Pool
Protection pool builds
81% × 10,000 carts × $2.98 — across one month.
$24,138/ month
Step 3 · Offset
Costs you already pay — covered
Return labels, claims payouts, platform fees.
−$19,820/ month
Bundle what you offer
Six levers. Pick what fits your brand.
Each benefit you add lifts opt-in. Each benefit you add lets you raise the fee. The two move together.
Protection
Theft & loss coverage
One-click protection during transit. AI scoring flags fraudulent claims.
$8.10 saved / claim
Carbon
Carbon offset
Neutralize CO₂ through a certified non-profit, with a badge at checkout.
+4 pts opt-in
Cashback
Cashback credit
5% store credit applied on next purchase. Drives repeat rate hard.
8× ROAS
Priority
Priority shipping
Eligible orders move to front of the queue. On-time delivery guaranteed.
+1.4 pts CVR
Guarantee
90-day satisfaction
Quality-related issues handled from the pool, not your P&L.
NPS +12
Proof
From a hidden P&L line to a checkout line item.
"Within 90 days of turning Checkout+ on, our return-shipping line was zero. The bigger win was softer — shoppers checking out with confidence."
78%
Cart opt-in rate
$0
Return shipping on P&L
+14pt
Repeat purchase rate
90d
Payback period
+2.7%
CVR lift at checkout
$24K
Pool / month (10k carts)
100%
Of return-shipping covered
FAQ
Answers, before you ask.
Can't find what you need? Our team responds within 4 hours, every business day.
Talk to us →Will it hurt my conversion rate?
Brands running Checkout+ see a +2.7% lift in checkout conversion on average. The offer is small and clearly framed as a benefit — not a tax.
How hard is it to implement?
Most brands launch within a week. A single line in the checkout, configured via the admin.
Does this replace my return policy?
No — Checkout+ funds the cost of your existing post-purchase services. Your policy stays as-is.
How much control do we have?
You pick which levers to bundle (returns, protection, offset, cashback, priority, satisfaction), the fee, the copy, and the visual treatment.
Which brands is this right for?
Brands with $20M+ in GMV, recurring return-shipping costs, and a CX team that wants the line items to balance.
Get started
One new line in your checkout.
A few days to integrate — some brands launch the same week. Send us your numbers and we'll run a custom simulation.